|
|
 |
Free Traffic Course - Day 7
When you work with web site traffic, you must have the tools that show you the real picture about this traffic. You must know for sure how targeted your visitors are, what they want, what offers they like more, what offers cut down their motivation to use your product/service. Only professional URL tracking tools can show you the real picture about your online business. And those who do not want to see real picture, venture their business to a great risk of losing everything. HOW TRACKING WORKS. Nothing difficult at all. You create a special link and put it inside your copy, mailing message, autoresponder letter, pop-up window, web page - anywhere you wish. Your URL gets special 'counter' that is activated every time someone clicks your link. When you know the statistic information about clicks on any of your links, you see the response that your business gets with clients, subscribers and web site visitors. A simple example will show how URL tracking can help you to qualify the motivation for your products among subscribers. Let's say you have 3,000 subscribers in your car driving tips course. Using URL statistics you can see how much clients exactly are ready for special action with your web site. You write email letter to your subscribers, saying: "bla-bla-bla. You are my subscribers. I have terrific car related offers to you." Then you place several trackable links with text: "...Click this link if you want to get discounts for car wash: http://www.YourWebSite.com/link1 Click this link if you want to get car insurance: http://www.YourWebSite.com/link2 Click here if you do not have a car and want to get loan for car purchase: http://www.YourWebSite.com/link3 ..." This example is simplified, but you can get the idea. People will click on particular links if they like any particular offer. And you just look at the statistics for the number of clicks on each link and know: 1. How many people from your list have a car (link 1 + link 2) 2. How many people from your list do not have a car (link 3) 3. How many people from your list are interested in lower prices car wash services (link 1) 4. How many people from your list need new car insurances (link 2) 5. How many people from your list ignored all your offers (3,000 - link 1 - link 2 - link 3) This info is very useful. Maybe after such a test you will find out that 2,600 out of "your" 3,000 subscribers did not click any of the links at all. Then you should think it over: maybe you do not have a car targeted traffic. That was an example of URL tracking aimed at qualifying the subscribers into different groups by their interest. But tracking can give more useful info about your online business. You can check what type of your ad copy is more effective with a simple URL testing technique. Write two ad copies that will differ in some copywriting elements. Put two different links in these copies. Track both links and you will immediately know what ad copy works better. No hypothetical suggestions, only real facts. The technique is universal: you can test different variants of texts, offers, products and services and see what works and what not. This technique is called split testing in Internet marketing. You make several variants (i.e. split you offer into several testing variants) and see what variant gets better response. Then you choose that variant that works better and stick with it, do more and more split testing to get a better and better effect from your web site. Now that you know the benefits of using URL tracking, you should know what features professional URL tracking tools should have. PROFESSIONAL URL TRACKING TOOL SHOULD HAVE THESE FEATURES: - you can create and test as many URLs as you wish; - you can make two types of links: HTML and TXT links; - you must be able to edit your URLs; - you must be able to track link statistics to see: when the link was clicked, how many times it was clicked, how many unique clicks were made, etc. URL tracking does not bring you traffic, but it shows the most truthful picture about what traffic you get to the web site. This is a very important tool: it is always better to dodge troubles in advance then to face problems all of a sudden. Nickolay Bokhonok - CEO And Owner Of DesktopMoney LTD. Inventor of Internet marketing software and scripts. Successful Internet entrepreneur. Learn more about web site traffic building strategies, tips and tools at http://www.FreeTrafficSystem.com - Free Traffic System - Your Web Site Traffic Doctor.
MORE RESOURCES:
Traffic-Building - Google News |
|
|
|
RELATED ARTICLES
Traffic Building - Understanding the Basics So, you've spent hundreds of thousands on a state-of-the-art website. Your client is happy, and your hard work has paid off. How to Drive More Targeted Traffic And Sales Than Mini-Sites And Gateway-Pages Combined - Anytime Many top gurus promoted mini-sites as the cheapest and easiest way to make a profit from an affiliate program.Nevertheless, in spite of good intentions, it's well known that true-lasting success with the search engines, (Google, Yahoo, MSN, etc. Traffic Generation: The Number One Skill That Will Generate Cash Flow (Part 1 of 3) If you're feeling a bit of confusion and frustration about how to get visitors to your website and generate more sales, I know exactly how you feel. I felt the same way until I stopped listening to every "big time" marketer that came along with the latest traffic generating trick. TARGET PRACTICE - Generating The Website Traffic That Matters But a mere increase in the volume of website traffic is not the end all and be all of a successful marketing campaign online. There are countless instances of sites garnering thousands of visitors a day, with not a single sale to speak of. How to Approach Potential Link Exchange Partners Exchanging links can be a great way to build relations with other sites and boost your ranking at the same time. You never know how many friends you can make and what you can learn from them. How to Get More Traffic Than You Can Use Traffic-generation is a hot topic for marketers. In particular, "free traffic" seems to be the desire of most. Expand your Website to Improve Traffic One problem with websites is that they often go neglected or don't get updated for extended periods of time. This is a surefire way to reduce your rankings on the search engines and not maximize your traffic potential. Using a Link Stategy to Promote Your Website One of the most important steps you can take in promoting your website is to develop an ethical linking strategy. In fact, the number of relevant links to your web site has a significant impact on your search engine ranking. Three Way Links, The Silver Bullet of Inbound links I am not going to bore you by loading this article with a bunch of redundant, irrelevant garbage you already know. So let's just cut to the chase. Back Door Google via Overture The importance of link popularity is widely known and many articles, theories and applications have been written on the topic. We all know by now that having many web sites pointing to your web site increases your Google link popularity and can score your web site higher page ranking and consequently the site will be higher in the search engine 'natural results'. Optimizing Your Dead Links! I have been reading, with great interest, all the online advice about how to optimize a website. We have a financial planning business in Victoria, BC. How to Increase Web Site Traffic in Three Steps To increase web site traffic, you first need determination, a goal, and a plan of action. Perserverance that comes through a grit your teeth kind of determination is an essential first step towards getting a flood of traffic to your website. Time-Proven Strategies That Increase Targeted Web Site Traffic For Free Today Internet has over 36,000,000 web sites, and statistics says that most of these web sites are DEAD - they do not get targeted web site traffic. Only targeted visitors give real online life to web site, and only targeted visitors can be converted into real profits on the web site. How To Build Trust and Sell More Products! If the headline is what gets them there, then it's the *proof* that keeps them there. Follow closely. Marketing Tourism Online, Part Two: Attracting Visitors to your Website This is part two of an article series which will introduce some basic strategies, considerations, elements, and techniques for marketing tourism products online. We plan to update and refine these articles as situations change and when we have new knowledge to present. The Rewards Of Being A Good Consumer Start building an interstate highway to your website. You're going to need it for the heavy traffic coming your way. Linking for Traffic: The Shift from Link Directories to Hyper-Targeted Linking There's a stiff wind blowing in a new direction on the web. And you'd benefit from taking the time to notice the direction its headed. How to Quickly Gain Traffic to Your New Web Site Have you spent a lot of money on advertising with the expectation that you would get many sales from the 1000s of web site visitors that read your ad?Have you poured money into driving traffic to your web site, only to have no one buying your product?Maybe you have seen the ads, "Get 10,000 visitors to your site, for only $20" . Wow, you think, that's a great bargain, I'll go for it. A Million Visitors Recently I came across a web site with the heading "How to get a million visitors without spending a dime in advertising." Unfortunately the web site didn't actually tell me how I could do that - that information was only available through an eBook sold on the site. Are Links From Unrelated Sites Really That Bad? When I started GetQuotes-IT.com in 2003, I knew nothing about link exchanges and didn't even know what SEO stood for.
|
|
Home | Marketing eCourse | Online Marketing Kit | Web Hosting | Links | ClickBank Portal Advertising Information | Blogging & RSS | Branding Information | Copywriting | Traffic Building Email Marketing | Ezine Publishing | Site Promotion | PPC Advertising | E-Books |
| Copywrite © 2006 www.AdAdvantageSuccess.com All Rights Reserved. |
