|
|
 |
How to Build and Sell your eBook at the Same Time
Why write an eBook? You want ongoing, lifelong multiple streams of income. You want to raise your credibility and trust ratings with clients or customers. You want to get your message out so the world can be a better place. Yet, you want to spend only a little time on it. (Would you be willing to spend 4 hours a week?) You want to get it out fast (Would 4-6 weeks be OK?) You want to market Online at a low-cost investment. And, for some of you, you are ready to be innovative and even take a small risk to get your eBook read by millions, rather than hundreds! In order to finish your eBook fast you need to first, look at where you are now; second, where you want to be; and then you'll know how to get to your finish line. Where are you now? You have the idea for your eBook; you have a lot of ideas! Take a moment and decide which one you are most passionate about now and will be for the next year. Focus on one great idea, then add others you know will work. You have your eBook well on its way, but aren't finished. You need advice on how to get it done, what's needed to publish (not much!), and how to distribute it. Who Should Write an eBook? How to get there. Build and Sell your eBook at the same time Every part of your book can be a sales tool. When you include the essential "Seven Hot-Selling Points" before you write chapter one, you'll sell more books than you ever dreamed of! 1. Write for your one preferred audience. Not everyone wants your book. Find out what audience wants/needs your book? What problems does your book solve for them? Create an audience profile and keep your audience's picture in front of you as you write. Ask yourself, is my topic narrow enough? The Chicken Soup For The Teenager, For The Prisoner, and other specific groups sold far more copies than the original Chicken 2. Write a sizzling book title including benefits. You have 8 seconds to hook your potential buyer. While an eBook cover doesn't need fancy graphics you will want to create one that can be printed both in color and black and white. It must be easy to see and read. Your title and cover should compel your audience to buy. 3. Write a thirty-sixty second "tell and sell." You only have a few seconds to impress your potential buyer. Include your title, a few benefits, and the audience. This billboard needs a sound bite to grab attention. "Write, Finish, and Publish your eBook Fast to Pull Online Sales" shows professionals how to shortcut each step of writing, publishing, and promoting a salable short eBook. Add a sound bite to the above "tell and sell" something like this: Compare your book to someone who is famous. One client's title "Passion at Any Age" used the sound bite "this book is the 'Artist's Way' for seniors. 4. Write your sales letter before you write your book. Think about your potential buyer. What are his resistances? His problems or challenges? Be sure you address these. Your sales letter used to promote your book either by email or on your Web site needs to give the benefits your potential buyers want and need. Include compelling ad copy, features, testimonials, and a small blurb about you, the author. If your potential buyer likes it, they will buy on the spot. 5. Write your eBook's introduction. Include the problem your audience has, why you wrote the book, and its purpose. In a few paragraphs include more specific benefits, and how you will present it (format). Keep it under a page. Your introduction will help you write your sales letter. 6. Create a table of contents. Each chapter should have a title, preferably a catchy one. If your reader can't understand the chapter title, then annotate it. Add some benefits or a sub title. In my first chapter called "Why Write an eBook?" I added this partial list of benefits: Ongoing lifelong multiple streams of income, credibility as the expert, products sell easily online, buyers are more targeted and hence you create more profit. 7. Reach out to opinion molders. After an initial contact of asking for feedback, resend them the same chapter and the table of contents of your book. Ask for a testimonial then. These influential contacts' testimonials will help promote your eBook Online. Design every part of your eBook to be a sales tool and a beacon that brings out your best: writing--compelling, easy to read, organized, and enjoyable. Your book can sell to thousands, even hundreds of thousands when you design it correctly. Judy Cullins, 20-year book and Internet Marketing Coach, Author of 10 eBooks including "Write your eBook Fast," and "How to Market your Business on the Internet," she offers free help through her 2 monthly ezines, The Book Coach Says...and Business Tip of the Month at http://www.bookcoaching.com/opt-in.shtml and over 140 free articles. Email her at mailto:Judy@bookcoaching.com
MORE RESOURCES:
E-Books - Google News |
|
|
|
RELATED ARTICLES
Resell Rights Power The Quickest Way To Have A Product To Sell On The InternetCreating a product from scratch that you can sell on the Internet will take some time to do.Writing a book, for example, can take weeks or months to complete. How to Build and Sell your eBook at the Same Time Why write an eBook? You want ongoing, lifelong multiple streams of income. You want to raise your credibility and trust ratings with clients or customers. 3 Powerful Types of eBooks That You Can Sell Online A big part of knowing how to write and sell ebooks is understanding exactly what will turn a prospect into a hungry buyer.As you may have already discovered in my "Ultimate Information Entrepreneur's Success Package", earning months and years of leveraged income from a few weeks writing has virtually NOTHING to do with your writing ability, but EVERYTHING to do with understanding how to identify and satisfy a raging hunger within markets. Simple Way To Become An Information Entrepreneur Do you think there is a difference between someone who writes a fiction manuscript and someone else who authors their own instruction, self-help or "how to" book?This is an interesting question I've asked to many of my book coaching clients, subscribers and customers for our "Ultimate Information Entrepreneur's Success Package" (http://www.infoproductcreator. Little Known Ways To Make More Money With EBooks There are a myriad of free information products on the internet today, and actually looking to make some more money out of the act of 'giving' them away can be a constant source of much frustration. In conjunction with Johan Mok and Ewen Chia, Geoff Morris has compiled a list of some15 points that should remove some of these frustrations and actually start to make a deal more money foe the site owners. My Rich Mums Ebook Secrets As usual, I walked into the Starbucks for my morning coffee.Enjoying my morning coffee in Starbucks has been a routine since a year back. 7 Secrets to Explode your eBook Sales! Part 1 Secret #1: How to write an incredible eBook!Copyright 2004 Bluedolphin Crow - All Rights Reserved.Aho!I shouldn't be telling you this:One of the biggest problems that most eBook writers and sellers face is generating eBook sales. How eBooks Can Be Very Valuable EBooks have a number of benefits over the traditional book. These include the following:Cheaper to createQuicker to createEasier to target a wide marketHigh profit potentialMore versatile than traditional booksLets look at each of these points in turn:Cheaper to create:The eBook can be created on a shoestring budget since it is possible for its publishing and marketing costs to be minimal. Internet Marketing - How to Write Your Own E-book I tell you now the first e-book I ever wrote sat in my directory for a few months. I was scared out of my wits to actually put it out there incase the reaction was "bad". eBook Solutions Free Information Products inundate the web these days. eBook performance denotes miraculous sales and marketing procedures abound. You, Marketing-Minded Financial Planner, Can Be an Author After you've gotten in the groove of turning out articles and notes to reporters about your topic, take it to the next step: Write and self-publish a book about your topics.Does this seem intimidating, or even impossible (not to mention expensive). The Kolbrin - Ancient Warnings of Modern Threats The Kolbrin is a substantial Biblical-era wisdom text of immense value to comparative religion scholars, space threat researchers and philosophers. The earliest books of this ancient manuscript were written following the Hebrew Exodus from Egypt. Your e-Book - 7 Best Reasons to Create Your First e-Book 1) Speed to market - One of the biggest problems with regular books in the book store is that you have to get the book in the bookstore (a publisher or distribution house) and then you have to get the book out of the bookstore (people buying your book). This process from conception of idea to sale of your book can take years. Electronic Books And Magazines Can Be Among Your Cost Effective Servicing Tools Electronic servicing is, as they say, a "growth industry". With many new electronic products and equipments reaching the market, there is a large demand for electronic repair technicians. How to Write Your First Ebook Writing your first ebook may seem like a daunting task. But like many projects, it won't seem so bad when it's broken down into manageable chunks. Top Ten eBook Mistakes and How to Correct Them (Part 2) Did you know that you already have an eBook inside you? And, like your coach, you can earn thousands of dollars each month? Even if you are a non-techie like me, you can write your ebook at the same time you write your print book. Or, solve your readers' problems using other articles and reports already in your files. Ebook Farming- A Definitive Guide to Your Ebook Creation (Ebook Review) Why would you want to buy a book on writing Ebooks? There seem to be a multitude of freebies on this topic as well as tons of free content available on the web. Well I have found an ebook on this topic, that you definitely want to study and keep. 3 Steps To Turning OK eBook Sales Into Unbelieveable Results! Have you noticed that 90% of "How To" information about creatingand marketing your own information-based products online is basic beginner stuff? Yet, every week we hear from those looking for help taking theirbusiness to the next level. It's true, the vast majority of dreamers never earn a cent because they simply don't get started. Sell 100,000 eBooks By Letting It Be Read For Free? Did you know that if just one person goes into a library and asks for your eBook and if it is listed in the librarians' catalogs, then the library will buy a copy of your eBook in order to lend out.And did you know that it only takes just one library purchase for your eBook to be given a Machine Readable Catalog record (MARC), which then makes your eBook even more noticeable and accessible to all other libraries. 10 Ways To Make Money With eBooks Ask any internet marketing "guru" and they will tell you the same thing:"Sooner or later you will have to have your own product to sell."The fact is, the easiest product to make and sell is an ebook.
|
|
Home | Marketing eCourse | Online Marketing Kit | Web Hosting | Links | ClickBank Portal Advertising Information | Blogging & RSS | Branding Information | Copywriting | Traffic Building Email Marketing | Ezine Publishing | Site Promotion | PPC Advertising | E-Books |
| Copywrite © 2006 www.AdAdvantageSuccess.com All Rights Reserved. |
