|
|
RSS - The Making of a Feed
Everyday more and more websites, news services and blogs are adding RSS content. RSS is a method of syndicating content.The concept of aggregating content in one central location or repository is very appealing. Consumers have become tired of push technology, RSS allows users the flexibility to regain control of their content. RSS feed creators provide content without forcing it on consumers. In fact with RSS consumers are able to choose the content they wish to view. How to Make an RSS Feed RSS feeds contain what are referred to as "items". The items are usually connected in some way and contain a common theme or other similarity. The following feed http://www.notepage.net/feed.xml contains eight items. The items are all SMS and paging related news articles that would likely benefit someone interested in the wireless market. Each item contains: title description link The title and description should be written to describe the content and the link should reference the webpage that contains that actual content. Like html, the xml file uses open and close tags to designate the title, description and link. Tags are enclosed in brackets , like standard html and the close tag contains a forward slash /. The following is what an item in a xml file looks like: The Title Goes Here The description goes here http://www.linkgoeshere.com As I mentioned earlier, an RSS feeds contains items and like the tags above, an open and close tag is used to distinguish between items. The Title Goes Here The description goes here http://www.linkgoeshere.com Another Title Goes Here Another description goes here http://www.anotherlinkgoeshere.com Now an RSS Feed is a series of items, these items are chained together to create what is called a "Channel". The Channel appears at the top of the file and tells people how the items relate to each other. Like items channels use title, description and link tags to describe its content. The open channel tag occurs before the first item and the close tag occurs after the last item. The Channel Title Goes Here The explanation of how the items are related goes here http://www.directoryoflinksgohere The Title Goes Here The description goes here http://www.linkgoeshere.com Another Title Goes Here Another description goes here http://www.anotherlinkgoeshere.com Finally you will need to designate the file by indicating it is an XML file by inserting xml and rss defining tags at the beginning and at the very end. The Channel Title Goes Here The explanation of how the items are related goes here http://www.directoryoflinksgohere The Title Goes Here The description goes here http://www.linkgoeshere.com Another Title Goes Here Another description goes here http://www.anotherlinkgoeshere.com When you save the file be sure to save it as an xml file. Warning If you create the file using Dreamweaver or a similar tool becareful that it does not strip out tags it feels are redundant. In order to be be an RSS feed your file needs at bare minimum that tags that were discussed above, and the file will not be valid if tags are stripped out. I found a cool little free program that helped in xml file creation called First Object Editor http://www.firstobject.com/ Validation As my math teacher use to say, check your work! Once your file is complete and uploaded einter it into the feed validator at http://feedvalidator.org Syndication / Submission If you've made it this far you are in good shape it is time to "syndicate" your content! Submit your RSS feed (the xml file you created) to sites just like you would submit a web page. Some of the more popular sites that accept RSS files can be found under "Post RSS Feed" About The Author Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net a company specializing in alphanumeric paging, SMS and wireless messaging software solutions. Other sites by Sharon can be found at http://www.softwaremarketingresource.com , and http://www.small-business-software.net
MORE RESOURCES:
Blogging-RSS - Google News |
RELATED ARTICLES
How to Build a Niche Site With a Blog Building niche sites is all the rage these days.The basic strategy is very simple. Amazing Information About Blogging A few months back, at the ITEA conference I saw this guy sitting next to me typing constantly into his wireless laptop. He was making notes on what the speakers had to say, was finding relevant links and then hitting the send key - instantly updating his Web site. Blog Construction Blogs like all forms of writing are an art form that takes knowledge and practice to do well.Writing?Blogs?Blogs are on-line journals where people express themselves through writing. Blog and Ping is Dead Unfortunately, this formerly reliable method of getting listed in Yahoo seems to be dead. I have used it a few times over the last month to try to get some new pages listed in Yahoo and there has been no action at all. Profit Pulling Niche Blogs with Wordpress When it comes to building and creating profit pulling niche blogs niche sites) Wordpress really shines and really beat Blogger.com heads down. RSS Meets the Needs of Direct Marketers Contrary to general opinion, RSS meets the needs of even the most demanding direct marketer, actually providing most of what e-mail marketing does, except for the strong push factor.Most direct marketing reasons against RSS are in fact the result of inadequate understanding of RSS by most marketers. Advertising in RSS Feeds: Are we risking disaster? Advertising in RSS feeds is something that Google is considering offering to its Adwords and Adsense customers. RSS stands for Really Simply Syndication and is a really easy way for a webmaster to share their news and information stories to the world wide web. The Full Circle of RSS Marketing Power RSS is a many-in-one marketing & publishing tool, although unfortunatelly most marketers still fail to understand this powerful concept.While RSS does provide a number of benefits when used for each individual marketing function, best results are achieved when it is fully integrated in your internet marketing strategy. To Blog or Not to Blog: Are Blogs Becoming More Popular than Forums, Newsletters and E-zines? Blogging is hot, and seems to be becoming hotter each month. Although blogging originally was dismissed, by many successful publishers and other online "gurus", the truth is that now, a few years after the "blogging trend" began, there are actually more blogs and more bloggers online than ever before. The 7 Steps to Promoting Your RSS Feeds on Your Website RSS gets 100% of your content delivered, but it's no good if no one subscribes to your feeds.So your first order of business after planning and creating your feeds has to be promoting them to your visitors. Should You Get A Blog? A blog is a type of website. It allows the website owner to easily write messages that get posted to the site automatically, often in a journal or diary-like style. Find Out How Microsofts Plans Could Make Your Subscribers Beg You for RSS Content! Microsoft recently announced that they will be releasing a new browser version sometime this summer. The new browser version was to be released with Longhorn, the code name for their next operating system to replace Windows XP, but they decided that they needed to release it sooner than that. 15 Top Blog Marketing Tips 1. Place all your feeds on the following website and the directories listed on this page - http://www. Make Money Blogging Using These Nine Powerful Strategies The question "How to make money blogging" sits high on every blogger's mind. In fact I received many questions on "How to make money blogging" when I conducted my first webcast to answer my subscribers' most pressing questions on Blogs and Rss. RSS FEEDS: Whither Thou Goest? I open up the 'Feed Reader' every day on my laptop and cruise the 'news feeds' I 'subscribe' to. The amount of information is now overwhelming, I need to just 'subscribe' to only the 'feeds' that are of immediate interest, else I would be reading 'feeds' twenty four hours every day. 5 Easy Ways To Use RSS On Your Site You hear so much talk about RSS these days on the Internet and in the media. Everyone is acknowledging it's importance in boosting your site's presence on the web. What Are RSS Feeds RSS Feeds.RSS also known as rich site summary or real simply syndication, arrived on the scene a number of years ago, but was only recently embraced by webmasters as a means to effectively syndicate content. Microsoft and Google Show Its Time for RSS Marketing Many internet marketers are still wondering whether to start marketing with RSS or not. It seems that not even all the case studies, hard metrics and benefits available can't convince them, or everyone would be jumping on the RSS wagon by now. Blogging for Personal Benefits While there is a lot of debate about blogs replacing emails in the future, I would rather look at blogs in a different perspective. The purpose of all technology is to make life easier for the user. Using QuickSub To Make It Easier For Your Visitors To Subscribe To Your Feed You can make it easier for your visitors to subscribe to your RSS feed. With a free and easy to install javascript function you can add the http://www. |
|
Home | Marketing eCourse | Online Marketing Kit | Web Hosting | Links | ClickBank Portal Advertising Information | Blogging & RSS | Branding Information | Copywriting | Traffic Building Email Marketing | Ezine Publishing | Site Promotion | PPC Advertising | E-Books |
| Copywrite © 2006 www.AdAdvantageSuccess.com All Rights Reserved. |